All right, it is course documentation time. This bit is the most boring bit for me. Basically you need to write out all the names of all your courses in a kind of a search engine friendly version. And in a people friendly version. So you're going to have two documents, that I'll show you in a second.
The first one, lots of keywords, so that when people are searching for specific things, you are more likely to appear for that result in something like Google, or maybe people searching in a market place, or on YouTube. And then you're going to need a version that's less kind of keyword dense, and is a bit more specific for-- just nice, simple, clear, but not stuffed with keywords, so those two documents. Also if you're going to do class projects, this is where you can document this out as well, to explain to your students, this is the topic, and these are the things I want you to do. Let me jump in and show you both of these.
Now these are what work for my courses. You might have other documentation you need to create now. So any sort of paperwork, or just any sort of stuff that has to be written out in Word. This is the time to go through, get it all in order. So that it's done for when you're going through, before you start doing your editing, it's good to get it done now. So everything is crystal clear about what we're doing, and how it works. All right, let's jump in, I'll stop waffling.
All right, what do I mean by all of that? In the 'Copy' folder, in '07 Copy', what I do is I create three documents for my courses. 'Class Projects', let's have a look at that. And here, this is just a document, I need with two things. One is, I include it in with my exercise files that I give to students, so that they can know, like this is the class project that I set. And this is the steps, I say, "Use these images in this folder." "These are the tasks I want you to do." "And at the end I would like you to save it and share it with me." So I just go through all-- I set lots of class projects throughout my courses. You might have one at the end. Just the place where students can find all the class projects, I mentioned at the beginning, to say, "Here's all the notes for the class projects."
The other thing to do is, if you want to, in platforms like Udemy, you're allowed to add, like there's a specific section, where you can say, 'Add class project'. And it means that you do this kind of, at the beginning here, while it's still fresh in your head, and after you've finished editing, which can take a while, and when you're uploading it to something like Udemy, you can easily go in here and just copy and paste, so that you're not having to kind of rethink, what you did, or rewatch your videos, to try and get an idea what your class project was. It's just here, it's written down while it's fresh. And it's easy to add these little projects. If you don't plan on having class projects you can skip this one. The one thing you can't skip though is - let's look at these other two files here - long names and short names, so let's have a look at both of these.
So basically the same thing, so this is my Photoshop Advanced Course, but there's a short version of it. So let's look at this first one here, 'Introduction to Advanced Photoshop'. But if you have the short version, it's just 'Introduction'. So this is the human version, this is the search engine version. We're not trying to stuff it full of keywords, but we want to make sure that nobody's going to search for 'masking a person'. Now they could, so there's not bad, so it's a good short version, but a sexier version. Okay, sexy is not the word. The, like keyword search friendly version. If somebody's in your website, in Google, or in YouTube, and they're going-- they're more likely to use words like this.
So the easiest way in the world to mask a person in Adobe Photoshop. You can see, it's just adds a whole lot more extra words to it. So instead of 'masking a person', which is in there, 'mask a person', but there's a lot more, like the easiest way. It has an Adobe Photoshop in it. Let's look at another one. Randomly picking one, let's go for this one here. '23 How to put loads of images into one Photoshop file quickly'. So that's a nice long good string that somebody might search for, whereas over here, I've just got a shorter version.
Now what do we use the shorter version for? I guess we're kind of clear what this version is for, right? It's what we use to name the files in our courses, and our videos. What do we use this other version? Let me show you what it is on my website. So this is my website, it's hosted on instructorHQ, and when I upload it, I upload it, and I give the video a name. And I call it the easiest way in the world to mask a person, in Adobe Photoshop, so that's a long version. Why? Because this is the kind of stuff that Google index, and come up in search results. If I was going to give this one away free on YouTube as well, that long name is what I'd give it. But I need the short version for something like this. Say my little intro video, let's have a look. "Hi everyone, it is time to get started. We're going to start with something called Select. So you saw that little intro there. You don't have to do a fancy intro like mine. It might just be a flat screen, but it makes more sense that people know they're at the video called 'Masking a person'.
If I have to squeeze all of that text in there, it's not great. Same with social media. Social media is not as much a search engine, as say something like YouTube, Google, or Udemy is. So I'll just use masking a person as the name of the video. It's clear, but it doesn't need to be stuffed with all these extra keywords. That's why I have two versions of them. The way I do it is, I'll generate the long version first, go through it all, just add all the things that I think people might be searching for. Also, remember earlier on when we were deciding on a course name, often I'll do a check like that as well. I'll go through and use, say Moz or the Adwords Keyword tool. Just to make sure I'm using the right language, making sure, I'm getting good keywords in my titles. It's painful and slow.
A lot of the time I just guess them, and hope for the best. But there is a method to that madness. Making sure people can find my videos when they're are searching on the Internet. Then once I've done that I go through and I just make a short version of it. Make sure it's nice and small so fits on my, like slide when I'm talking. And it's clear about what it is. Leave them both in my 07 Copy folder. And it just means later on, like often-- if you're thinking, "Man, why does he bother doing all that now?" It's easy to do it once you're in the zone, and you're recording the courses. And later on when there's, say there's a new market place opens up, it's called Dan's Fantastic Video Tutorials, and you want to upload your courses to it. It can be really easy, often those new market places, they'll say, "Hey, just send us a Dropbox link to all your videos, and just give us a list of all the course names, and we'll do all the work for you."
Makes it super easy for me to go, "Here's a link to the videos that I've edited." "And here's a list of the names, please use this." And often they'll go and do it for you. Even if you have to do it yourself, just means that, in six months or a year, you need to upload that course somewhere else, or transition it from one site to another, you got all the names all in one place, you can even outsource this type of stuff, that's what I do. I get help doing it, and if I'm consistent, they know that once I've taught the person, where all the names are, the short names, the long names, or all the videos are for one course, because I've got this beautiful file structure for every single course, it means they can go off and do them all. Teach from the first one, and then they know how the kind of format works for them all. If you're one of those people who love to fire your files, rename them, something new every single time, it's just going to make it in a too hard basket, later on, you need to go, and kind of pass this work along to somebody else, or even just to do it yourself.
So that is creating your documentation, now that's what I use for my course. You might find that you have something else you need to create. Some bit of Word doc that helps kind of, with the flow of your course, or the thing that you're teaching. Now's the time to do all that sort of stuff, and jump in and take it off your checklist. Speaking of checklists, if you are using instructorHQ, you can go into your instructorHQ account, and you can see all the steps that we're covering here, are all steps in this lovely little checklist. And once you've done your Create document course checklist, you can get the satisfaction of saying, "Ah, it's done," then move on to the next one. Speaking of which, let's jump into the next video.